I KNOW, I KNOW...
Marketing and selling a digital program can feel incredibly confusing and overwhelming!
Maybe you've tried it only to find that you spend hours trying to figure it all out, and end up feeling more and more overwhelmed when you learn all the things you must have and must do to get it out there. And then there is that glitch that you can't seem to fix and those gremlins that get inside your email. It can all feel incredibly frustrating.
But the key is to actually build your following first (people who have the pain and are actively looking for a solution that you know how to solve) so you have a tribe of eager customers waiting to buy when you market your online program. Then you will have the budget to take care of the tech side).
And then there is the actual SHOWING UP part to launch and sell it. It can feel so uncomfortably vulnerable putting yourself out there for all to see you online and figuring out what to say to market your product... especially when nobody seems to be paying any attention to you.
And finally there is the issue of all the writing involved. The words that you use can mean the difference between no sales and 900 sales... but you have no training or knowledge in knowing the RIGHT words to use to connect with your audience.
It's no wonder that so many people give up and so many half-created incredible digital programs end up in the graveyard.
I want to change that!